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Welcome to Startup People Solutions

Startup People Solutions transforms start-up chaos—into clarity & performance.  We understand how overwhelming growth can be, with bottlenecks, mounting stress, and the constant challenge of attracting top talent. We cut through the noise to pinpoint issues, spot trends, and harness your team’s unique strengths. By refining recruiting, hiring the right talent, streamlining people operations, and setting clear KPIs, we help leaders build focused, scalable, and stress-free work environments. With genuine empathy and strategic insight, we empower organizations to embrace change and thrive.

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Meet Katie!

Hi, I’m Katie Krupar, a San Diego-based People Operations and Talent Leader.

With 16+ years in talent acquisition, people operations, and leadership coaching, I help businesses scale strategically and sustainably. I was proud to be part of GoFundMe’s journey, joining as employee #50 and leading it through growth & scaling to 1,000+ employees worldwide.

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In early 2024, I stepped back to focus on my health (and beat cancer!) before launching my own business.

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Now, I get to do what I love most—helping growing businesses and start-ups navigate growth, develop and implement People Operations, and hire top talent. I also enjoy introducing AI tools that take the busywork off your plate so you can focus on what truly matters.

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I’d love to connect and see how I can support you and your business!

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How We Do Things Differently — & Why It Works 

At Startup People Solutions, we take People Operations and recruiting off your plate — so you can focus on building your business. Whether you're starting from scratch or leveling up an existing function, we bring Growth, Motivation, and Transparency. Our streamlined, modern approach means every step is clearly mapped from day one, giving you confidence, clarity, and space to grow.

Growth

Workplace growth fuels stronger teams and a thriving business.

Motivation

Motivated employees are more engaged, productive, and committed to your company’s success.

Transparency

Transparency builds trust — and trust is the foundation of a strong, engaged team.

Hear what clients have to say 

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COO, Arendsen Braddock LLP

"Our employees are happier in seeing that management is now actively engaged in solving problems. The pace of change has been perfect – it is not so fast that our team is getting whiplash but we work weekly on making small but perceptible changes."

Get in Touch

427 9th Avenue

San Diego, CA 92101

484-363-7160

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